WHAT WE STAND FOR
The Verticale Values are our set of criteria that qualify a brand to be Verticale-approved. As a company, we hold ourselves to high standards, ask our brand partners the right questions, and collect verification to validate that they meet our Verticale Values.
Responsible Materials36% of Our Brands
Sourcing materials that are environmentally responsible. This includes certain kinds of natural fibers (such as cotton, hemp, flax), as well as man-made cellulosic (viscose, lyocell, modal). Standards and certifications emphasize traceability to the farm level and may include Global Organic Textile Standard (GOTS) Cotton, Cotton Made in Africa (CmiA), and Forest Stewardship Council (FSC) Certified Viscose, among others.
Reducing Waste34% of Our Brands
A commitment to the reduction of waste, beyond packaging and shipping materials. This includes small batch or made-to-order production, upcycled and recycled materials made of Global Recycled Standard (GRS) polyester, or an extended product life cycle through circularity initiatives such as take-back programs and resale.
Ethical Production14% of Our Brands
Production practices rooted in the fair treatment and payment of workers. This may include actual living wage payments or the public commitment to pursue the living wage standard. Living wage is defined as the minimum income needed to meet a worker's basic needs and is typically well above the legal minimum wage. Factory certifications include Fair Trade and SA8000.
Local Craftsmanship19% of Our Brands
Production practices that support local craftspeople, including artisanal workshops and local expertise worldwide as well as ethical Made in America practices. This applies to various regions throughout the world that have cultivated decades and centuries of traditional know-how. The proximity between materials and manufacturing may also be considered.
Giving Back22% of Our Brands
Giving back as a core, constant business practice. Companies qualify if a donation to a non-profit can be directly tied to each and every item sold, either through a one-for-one model or a monetary donation.
For Women, by Women17% of Our Brands
A mission that supports the empowerment and equality of women. This includes female-founded companies that drive equality through their words and actions, fulfill the unmet needs of other women through their product offerings, or intentionally support other women through programming and opportunities that would not otherwise be available to them.
Black-Owned3% of Our Brands
Founded by black, brown, indigenous or people of color. The growth of these underrepresented founder groups will result in a more equal tomorrow. At The Verticale we are committed to reaching and sustaining the 15% pledge.
Inclusivity9% of Our Brands
A mission that encourages inclusivity and empowerment for all, actively challenging damaging stereotypes within our society. This includes a commitment to support body positivity, racial diversity, LBGTQ communities and people with disabilities.
Clean Ingredients41% of Our Brands
Products made from natural ingredients. Clean products refrain from the use of toxic ingredients, and are often paraben and phthalates free and refrain from the use of animal testing. They are created with a mentality of fewer, simpler ingredients and are mostly plant-based.
Health & Wellness7% of Our Brands
Companies and products with a purpose of living a healthier lifestyle. A commitment towards better living that impacts our physical and/or mental wellbeing. This includes supplements, fitness, mental health, or daily habit enhancers.
1% FOR A BETTER TOMORROW
We’ve pledged 1% of every sale toward causes that align with our values and positively impact the world. This mentality of purpose over profit is core to who we are.
Every month we choose a cause to stand behind and our community votes alongside us on the nonprofit that those funds are donated to – causes that align with our values, nonprofits chosen by you.
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