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Meet the Brand

YES AND

Get improvisational with Yes And, the brand that is unapologetically conscious. With a goal to break down the stigma that eco-friendliness cannot reside adjacent to fashion and style, Yes And’s founder Marci is pioneering the eco-fashion industry. Marci knows more about sustainability than your average entrepreneur, having had a hand in defining industry standards such as the Global Organic Textile Standard (GOTS) and the Fair Trade Textile Certification. These qualifications bleed into the Yes And ideals of creating each garment on an ethical supply chain with certified organic cotton and low-impact dyes. So you can feel confident in every piece you wear.

VETTED BY THE VERTICALE

/ 02.16.21

Brand

YES AND

IMPACT

On a mission to meet tree-huggers and fashionistas.

VERTICALE VALUES

  • Women-Owned

    Marci loves the earth and fashion almost equally, so why not blend her passions for the modern fashion-forward woman?

  • Ethical Production

    Yes And monitors their supply chain very carefully, ensuring they constantly meet high labor standards: no child labor, only fair wages, and always safe working conditions.

  • Responsible Materials

    All of Yes And’s products use GOTS organic certified cotton and biodegradable natural fibers. They go the extra mile by not using any harmful chemicals like chlorine bleach, acetone or heavy metals, and only using non-toxic low-impact dyes.

FOUNDED

2020

FOUNDER

Marci Zaroff

HEADQUARTERS

New York, NY

INSTAGRAM

@yesand

CERTIFICATIONS

Global Organic Textile Standard (GOTS) Cotton

Behind
YES AND

Marci literally coined the term “EcoFashion” in 1995, and has since had her hand in a number of sustainable fashion standards such as the GOTS and the Fair Trade Textile Certification. Going the distance, Marci took her eco-knowledge as a tree-hugger and blended it with her love of fashion– for the modern conscious woman.